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An Introduction to SEO for Inspiring Enterprise Participants

11th November 2020 @ 10:00 am - 12:00 pm

This event takes place via Zoom

This event is for participants of the Inspiring Enterprise project only. If you are interested in joining the project please contact Donna on connect@inspiringenterprise.org.uk

Confused about Search Engine Optimisation? This workshop will cover the basics.

  • What is SEO and the logic behind it.
  • Understanding how the search engines work.
  • A look at the search engine results page.
  • How to construct your website to make it search engine friendly.
  • How to find the right keywords and phrases to use.
  • What are meta tags and how you should use them.
  • How to optimise pictures.
  • A bit about setting up a Google my business listing.
  • What is Google Analytics and Google Search console.
  • Internal linking strategies.
  • Adding social media links from your website.


11th November 2020
10:00 am - 12:00 pm